For indie & mid-size game studios
Wishlist. Launch. Live-service. One control plane.
Beacon orchestrates Steam page CRO, paid acquisition across Meta · TikTok · Reddit · X, and creator outreach — without the Discord-mod army you wish you could afford.
If any of this sounds familiar
Wishlist plateaus right after Next Fest — and nobody knows why.
Creator outreach lives in 14 spreadsheets and 3 Notion pages.
Reddit & TikTok ad fatigue creeps in before your post-mortem can catch it.
What you get
Four Sirens. One playbook tuned for indie & mid-size game studios.
Calypra — community Siren
Watches r/IndieDev, r/Games, Discord, and X simultaneously. Surfaces the exact comment that needs a dev reply — and drafts it in your studio voice.
Artemis — paid ads strategist
Reallocates budget across Meta, TikTok, Reddit, X, and MAN every morning based on creative fatigue and CPC drift. No more "we forgot to pause that ad."
Wishlist-to-Lead Conversion Studio
Build Steam-mirrored landing pages with conditional UTM rules, video embeds, and Mailchimp capture — all without leaving Beacon.
Influencer Outreach (batch)
Paste 50 creator handles. Neryssa scores alignment, drafts personalized DMs, and flags the streamers most likely to actually press play.
Sirens you'll work with
Calypra
Community & post engagement — replies that sound like you.
Artemis
Paid acquisition — daily budget allocator across 7 platforms.
Neryssa
Audience & lifecycle — turns signal into sequences.
Asteria
Campaign CFO — cash waterfall & margin truth.
Honest answers
We use Helika / GameAnalytics for telemetry.
Keep them. Beacon is the marketing brain — it sits beside in-game analytics, not on top of them.
Will Calypra reply on our behalf?
Only if you tell her to. Default mode is human-in-the-loop: she drafts, your community manager hits send.
Ship the launch your trailer promised.
- 14-day free trial
- No credit card required
- Cancel anytime